Luxury Gold Watch Shows Luxury In Publicity

In the cheetah decoration watch, Cartier has devoted great passion to the process of metal beads.

Madness really only has the hour hand, and the minute hand still follows the routine.

The cut-out design of the golden moon snake turn series of the magical moonlight of the giant family creates a translucent texture.

IPhoneSince the iPhone 5s released a golden version, there is a trend of ‘one who is a local tyrant and one who is fighting’. Gold items stand out in fashion week, and ‘local gold’ will not be the only one in the electronics world. In the watch and clock industry, the trend of ‘local tycoon gold’ is also menacing, showing its gorgeousness everywhere, and also showing their high prices.

Crazy hour hand

To celebrate the 10th anniversary, Franck Muller has launched a limited edition of crazy hours with diamonds set on the number 10, available in rose gold and white gold. Rose gold and diamonds, together with the crazy unique hour hand design, make this watch unique in the luxury of the local gold.

Crazy Hours has become Franck Muller’s most iconic series since its launch in 2003. It was named Crazy Time and later identified as Crazy Hours. Countless people will be shocked after watching this watch’s time-hopping method and will be surprised by the time. Presentation itself generates new understanding and reflection.

Holding this watch in your hand, the first feeling is: how so messy! There are only four Arabic numbers 1, 4, 7, and 10 at the correct points. The others are messy. what happened? Is this crazy design? Taste it carefully and observe it again. If we look at 1 point first, then 2 points, and continue to see 12 points, we will find the law. The name of the watch is Crazy Hours. Madness really only has the hour hand, and the minute hand still moves according to the routine. There will be a 5-hour scale between 1 and 2 and a 5-hour scale between 2 and 3, and so on until 12 o’clock. Each hour of the hour is a 5-digit promotion. As for whether you can understand time, it depends on whether you have the same unusual thinking.

This is the secret behind the hour hand Crazy. The angle that the gear drives the hour hand to jump every hour is the same, which is 150 degrees. This is a design completed from the inside to the outside, a great and crazy idea, not What a crazy person. We should pay tribute to the designers and engineers of this watch, who brought us a different time experience and visual effects.

款 For the first time, this model uses mirror polishing on all metal Arabic numeral nails. Each model is limited to 74 pieces. Still with FM 2800 HF automatic movement.

animal world
Animals have always been the inspiration for fashion design. What would it look like to plate the animal with gold? In this watch story where gold meets, Cartier finds a cheetah, while the giant family and Athens express the artistic texture with a snake.

In the cheetah decoration watch, Cartier was enthusiastic about the world and its miracles, and he was very enthusiastic about a gold jewelry process that was born at the beginning of human civilization. In order to make this door thousands of years old, rare and almost lost ancient craftsmanship reappeared, Cartier has carefully adjusted and improved to create the Rotonde de Cartier cheetah decorative watch.

The La Magic Moon-The Snake Collection, launched by this year’s family at the Basel International Watch Fair this year, pays tribute to the traditional Chinese Year of the Snake with a gorgeous snake-shaped watch. The snake-shaped watch is made of rose gold or platinum, and the original hollow design creates the delicate texture of the entire work. The bottom of the dial is covered with bright diamonds. Through this magic stage, the three-dimensionally carved golden snake floats above the base, creating a profound beauty. With the master craftsmanship of this master, this rotatable and spirited golden snake scale on the dial is as vivid as life. It shows the power of spitting letters, seems to be quietly convinced, straight out of the mirror …

Athens new 鎏 gold-filled enamel spirit snake watch with a 40 mm diameter 18K rose gold case, wear-resistant sapphire crystal glass and waterproof crown. Gold, painted enamel, and snakes became the logo of this watch. The craftsman first used the method of coloring enamel to sculpt the area to be colored directly with a chisel on the dial, and then filled it with glass enamel. The oxides of different metals can be refined into different colors. The dial is then baked at a high temperature to melt the enamel. After the surface of the enamel has cooled, polishing is completed. Upon completion, the dial presented a spectacular pattern: a giant snake quietly emerged from the dense foliage, ready to attack, ready for attack. It opened its teeth and tongue, exposed its fangs, stabilized its body with its tail around, and blue and green gem tones beating on the snakeskin.

Tiffany Ct60 Watch Appreciation

The prototype of the Tiffany CT60 comes from a Tiffany watch that is grateful to his father.

   In 1945, then-President Franklin Roosevelt received a birthday gift from his son-in-law, a Tiffany gold watch with a classic design. The back of the watch is engraved with ‘Franklin Delano Roosevelt, with loyalty, respect and affection.’

   Tiffany’s new Tiffany CT60 watch combines the heart of Swiss precision with the heart of New York energy. The extraordinary watchmaking skills and modern modern design are combined into one, internal and external, showing the wisdom of life and elegant temperament. It is the only choice to be grateful to my father.

Hamilton Sir

[Selling point]
Hamilton ranks among the world’s leading watchmakers with its recognized creation of elegant and durable watches

brand introduction
In 1892, Hamilton Watch Company was established in Lancaster, Pennsylvania. Its first generation Broadway Express train pocket watch was hailed as ‘the most accurate train timer’. With its unparalleled accuracy and reliability, the Hamilton Train Timer ends the frequent train crashes and marks the beginning of a successful long-term journey.
During the second decade of the 20th century, Hamilton was known for being a provider of American troops. The first wristwatch provided was used by General & # 39; Black Jack & rdquo; along with his men and women who battled hard on the European battlefield.
In the 1920s, the rules of success for precision and durability reached new heights. In 1928, the popular watch Bagpipe Rock and the appearance of Yankee Watch established Hamilton’s leading position in American style.
During World War II, Hamilton stopped producing consumer watches, and concentrated on the difficult task of providing the US military with a total of one million watches. For the first time, Hamilton produced a marine timepiece using modern industry. About 10,000 Hamilton marine timepieces experienced the baptism of the war in World War II.
Hamilton secretly carried out the ‘Plan X’, after three years, finally in 1957, the world’s first electronic (battery-powered) watch, the Ventura series, came out. 1961 Elvis & middot; Presley wore his Hamilton Ventura watch when he performed the movie ‘Blue Hawaii’
At 6:01 am New York time on May 6, 1970, the world’s first digital display watch manufactured by Hamilton began to time.
The classic design style from the 1920s to the 1960s recovered in the 1980s and was reintroduced by Hamilton to watch design. In the past, the Boulton, Ardmore and Ventura series, which people loved a lot, aroused and led a fashionable whirlwind of classic watches in the industry.
The character continues Hamilton’s friendship with Hollywood through the movies ‘Men in Black’, ‘Deadly Weapon 4,’ ‘Fighting Club’, ‘Independence Day’, ‘Genius Ripley’ and ‘Electronic Love Letter’. The striking styles and styles used by women’s clothing designers and stylists complement the Hamilton watches, casting a large number of vivid characters.
Hamilton is one of the leading watch manufacturers in the world with its recognized creation of elegant and durable watches. Hamilton watches are the result of a strong American spirit and unparalleled state-of-the-art Swiss trend technology.

Radar Launched Precision Ceramic Series, Classic Two-color Match

In the fashion trend, no matter how the global fashion theme changes, black and white, and gold and silver are always in the fashion torrents to stay firmly in the classic throne, it is unbearable! Especially when the high-tech ceramic crystal black and the classic superb gold and silver are fused together, the rich and solid color is absolutely impossible for other materials to look back. Radar watches, which are good at high-tech ceramic timepiece technology, began to gradually increase the proportion of mechanical watches in the series last year to meet the consumer group who like automatic watches. The latest model precision ceramic series two-color mechanical watch is a retro design mixed with modern design, using the language of the radar to reshape the look of a new generation of luxury timepieces.

Black, white, gold, and silver are the invariable fashion laws in the world. The radar design team perfectly combines these color elements with high-tech ceramic materials and technology to create a fashionable mechanical watch that only leads the trend. This trend of ceramic fashion can be seen in the past two or three years. Various watch brands have switched to scientific and technological ceramics as part of their material elements. Radar watches allow more consumers to appreciate the beauty of the watch when they appreciate the beauty of the timepiece technology. The fashion trend of high-tech ceramics set off by radar.

The newly launched two-color mechanical watch of the precision ceramic series of the radar table also launched two color combinations of black gold and black silver: a top Wesselton, VVS, and G-class real diamond at 3 and 9 o’clock Watch, the other dial is designed with radial line hour markers. Both models have black dials, using ETA automatic mechanical movement, set with 25 gems, and at 12 o’clock and 6 o’clock, respectively, the radar watch’s exclusive swinging anchor symbol and date symbolizing the mechanical watch Display window.

The black gold version of the new radar watch precision ceramic series two-color mechanical watch uses a touch of gold lines to make a large area of ​​black more vivid and natural, making black more mysterious. The golden luster is matched with four clear diamonds on the dials 3 and 9 or the same color radial indexes. The combination of elegance and glitter is eye-catching. The black and silver models have a sense of clarity in the noble, and they are more gentle in the bright colors. They are especially suitable for elegant, tasteful but low-key people. They show less fancy designs, whether they are diamond-set models or time scales. The design, through silver, even looks back to true, slowing down the pace of life and letting people regain the elegance they had long lost in their fine taste.

Longines Flying Over The Atlantic Watch

In 1933, Charles Lianba, the American pilot who completed the first nonstop flight over the North Atlantic Ocean, and his wife began to prepare for a flight over the ‘Far North’. The adventurer couple decided to take off from New York , Through Newfoundland, Greenland and Europe back to the United States via Gambia, Brazil, Cuba. To this end, Lianba not only chose a powerful aircraft with a 710-horsepower engine and a controlled-pitch propeller, but also brought a Longines chronograph specifically designed for this flight. In 2010, Longines re-issued this ‘Flying across the Atlantic’ to commemorate this great voyage. This mechanical chronograph watch has a diameter of 47.50mm and a self-winding movement. Like its original version, there is a small seconds dial at 9 o’clock, a 30-minute cumulative dial at 3 o’clock, and a tachometer that measures speeds up to 500 km / h. The watch has a sapphire crystal and a sturdy case, and the transparent back allows you to appreciate the movement.

Simple And Powerful Elegant Model Tasting Cristoton White Dial Steel Chain Watch

‘Aestheticism, making only the highest quality watches’ is the motto of the famous Swiss watchmaking brand Baume & Mercier since its establishment in 1830. With its fine watchmaking skills and durable appearance, its watches have also been favored by many watch enthusiasts. By 2018, Baume & Mercier watch once again launched the brand’s first self-produced Baumatic ™ BM12-1975A precise, reliable and outstanding performance, and injected it into five new watches of the Crichton series The perfect combination of simplicity and elegance with rugged, precise and reliable performance, recreates the model of modern watches. As a representative of the steel models, the white plate steel chain model M0A10400 is more concise and powerful, giving people a bright eye. Let’s enjoy it together:

More beautiful

   When I first encountered a watch by Baume & Mercier, I was attracted by its delicate polishing and simple, formal appearance. Abandoning the prosperity and impetuousness will give you a sense of solidity, reliability and maturity, showing the unique connotation and charm of the brand. The new Clifton watch inherited this feature, merging it into a new design style, interpreting the exclusive aesthetics of the new classic.
First self-made movement

   As the brand’s first self-made movement, the BM12-1975A self-produced movement has a highly recognizable appearance. Fancy polishing improves the recognition of the movement and displays the brand’s exclusive attributes. In terms of performance, this movement also has two major highlights: 1. The use of a silicon hairspring can effectively improve the antimagnetic performance of the watch and make the movement more accurate. 2, 120 hours (5 days) of ultra-long power reserve to ensure the watch’s long-term companionship. In other words, even if it is taken off on Friday, it will still keep accurate time when it is worn next Monday. In addition, it also has a 5-year warranty, showing the brand’s full sincerity.
Watch real shot display

   The stainless steel case of the new watch, with a diameter of 40 mm, is polished and polished on the front to show a delicate and delicate feel. The sides are brushed and polished to present a different look, while increasing the durability of the watch, which can reduce the impact of accidental scratches on the look of the watch.

   The arc of the round case extends all the way to the lugs, occupying a smooth line. The lugs are slightly curved, which fits the watch well to the wearer’s wrist and is ergonomically designed.

    Porcelain white dial, fuller and three-dimensional under the arched sapphire crystal glass. The diamond-shaped faceted rivet-type three-dimensional hour markers are integrated with the charcoal gray minute scale, which reflect with the slender Alpha (Lancet) hands in the center, making the time indication more intuitive and clear. The date display window is set at 3 o’clock, adding practical functions to the watch.

   Behind the technical case back, through the transparent back cover, you can see the look of the Baumatic ™ BM12-1975A homemade movement. The stainless steel hollow oscillating weight is engraved with the brand’s English name and 5 DAYS POWER RESERVE. With silicon springs, 5-day power storage and other superior performance, greatly improved travel time accuracy and durability.

    A five-row link stainless steel bracelet with a satin-finished connection and a polished finish on the rest, presenting two impressions. Equipped with a triple folding safety buckle, it can be worn easily with a simple press.

Baume & Mercier Clifton white dial steel chain watch

Summary: Compared with other belt models, the stainless steel model is more classic, simple and powerful. Coupled with the integration of the new movement, this white-steel steel belt model has become a popular new Clifton series watch that is both interesting and easy to get started. Cousins ​​who like it, may wish to pay more attention.

Jacques Memovox Alarm Ring Diving Watch

Reference price: 148000 yuan
The watch is equipped with Jaeger-LeCoultre 956 self-winding movement, 45 hours power reserve, 23 rubies, black matte dial, hour and minute hands filled with luminous material, central seconds, 6 o’clock, 9 o’clock and 12 o’clock luminous Arabic numerals Date window display at 3 o’clock, alarm function, rotating outer ring, trapezoidal fluorescent hour scale, stainless steel case, waterproof 200 meters. Black leather strap with stainless steel buckle, limited to 768 pieces
Recommended reason:
The Memovox Deep Sea watch launched by Jaeger-LeCoultre in 1959 was the first dive watch with alarm function. At the same time this watch is equipped with the first Jaeger-LeCoultre Cal.815 movement with alarm function. Today, Jaeger-LeCoultre successfully replicates this glorious history and adds a new patented waterproofing system.

Introduction To The Le Méridien Elegant Power Reserve Watch

Les Classiques
Amy’s moon phase watch often makes people feel amazing. This is not unexpected. It has aesthetic cognition and courage to break through. Naturally, the moon phases that are not sufficiently sharp in the configuration can be lifted into the visual focus. Les Classiques elegant series power reserve watch gives the same feeling, the original power reserve display can also play like this.

Whether the power reserve display of a general watch is at 3, 4 or 9 o’clock, the design of the display panel is usually lower-key than the moon phase. The reason is simple. The power reserve display focuses on practicability, and the display panel with a pointer can change a lot of forms. The Les Classiques elegant series power reserve watch moves the kinetic energy display to 12 o’clock, and the arc of the display window is enlarged to 120 degrees, so the entire power reserve display is very eye-catching. The independent seconds dial at 6 o’clock provides a visually balanced effect, with gold-colored hour markers and hands, and a silver-white dial, which naturally reveals a strong sense of fashion. In addition to styling and creative dial configuration, polishing is also the key point in judging the value of watches. Le Méridien takes these details into account. Take slender rod-shaped time scales, the smallest right-angled section area is less than 0.01 square millimeters, but if you look closely through a magnifying glass, you will find that the texture is as fine as polished, showing that Amy has a critical and strict quality requirement.

Palm Printing Technology: Portugal Sidérale Scafusia Astrological Map

Hissing, Dangdang, Hey. There is a faint smell of paint and solvents in the air. Two small closet-sized devices with ‘Made in Switzerland’ labels on the sides shimmered and sounded like a CNC. Marlies Scarpino, wearing a white coat and hair tied in the back, is operating one of the control panels. Although she is accustomed to noise, she can quickly and accurately detect any abnormalities in her voice. As an offset printer and business backbone, she is busy working on her own in one of IWC’s smallest divisions. The business of this department is printing, which at first glance seems to have nothing to do with the watch industry. Marlies Scarpino is one of about 130 employees engaged in the production of parts and cases. They moved from the relatively crowded Schaffhausen to the nearby SIG industrial area in Neuhausen, which has ample space. IWC pad printing technology Portugal Sidérale Scafusia exquisite astrological map
工业 The industrial zone is located on a rocky plateau with a unique location, directly below the Rhine Falls. Most of the time, tall bushes obstruct the view, making it difficult for people to see this natural wonder. Interestingly, IWC’s decision to establish a printing shop inside the company also has an indirect relationship with water. More precisely, IWC needed to find a reliable solution for the luminous rotating bezels used in marine watches. The previous model used a chamfered rotating ring with an outer coating of luminous paint—a problem encountered during implementation. IWC relies on manufacturers. Although the products they provide can meet the necessary quality requirements, they are always unsatisfactory. This situation may also herald the era of technological change.
底 The underside of the sapphire glass ring used in the rotating bezel of the current series is coated with a 0.3 mm thick Superluminova® luminescent coating. Depending on the model, the paint comes in a variety of colors. In view of this, the company intends to carry out the printing process in-house. The concept conveyed in this event is in line with the motto of IWC: excellence, experience first-hand. I have to mention Clemens Gisler here. Six years ago, the young engineering graduate joined IWC with skills in mechanical engineering, microtechnology and production logistics. Two years ago, he was entrusted with the task of perfecting the internal printing process of the watch’s complex patterns and vigorously promoting mass production. So today IWC has its own small custom printing shop. Clemens Gisler said: ‘The field is very promising.’ He confirmed his assertion with excellent results and showed the Plexiglas case divided into several regions quite proudly. He has the answer to this question: how to make more than 500 stars printed on the Portuguese Sidérale Scafusia watch.
The location of the star map is specified by the watch owner, and the data provided by Zurich astronomer Ben Moore himself is used to make printing plates. The pattern is then printed on an ultra-thin sapphire glass disc inside a watch. The thin wires that connect the stars are like silk, only eight hundredths of a millimeter thick, and together with the stars form a well-known constellation. The dial, which depicts the horizon and celestial equator, is also printed on the watch, providing three sets of time for each customer who customizes the watch. One is inside the watch, and the other two are in different parts of the watch to deal with the worst case of severe damage to the back glass plate. The impressive thing is not only that, Gisler proudly points to another night sky dial, the stars above are orange-red. This is a colorful luminous Superluminova® coating used in many marine models. Customers can personalize their watches to the limit. New technology transforms complex watch mechanics into exquisite art, opening up a whole new world, such as rotating diving bezels, date dial printing and astronomical displays on Portuguese Sidérale Scafusia watches. In this way, it is not surprising that many people have become regulars in the printing workshop, including many designers of IWC. Marlies Scarpino and Andres Leupp have recently taken over the actual work of printing at Clemens Gisler. They can talk about the products they offer, and their product catalog is amazing. When you need to print letters, numbers or other graphic elements on flat, irregular or even raised surfaces, you only need one modern technology to complete it, which is the magic ‘pad printing’ technology.
We see or use products made with this technology in our daily lives: keyboards and control panels on cameras, writing instruments or car dashboards. Of course, it is impossible to use this technology for the surface printing of high-quality watches: what is printed on the surface, whether it is a number or other decorative patterns, will be subject to worldwide scrutiny, and glass protection must be adopted to avoid wear and aging. From a quality point of view, IWC’s pad printing is meticulous, and its precision is no less than its watchmaking standards.
The ‘rubber pad’ itself is just a rough concept, a tool involved in lithography. Basically, it is a kind of round, conical or conical elastic silicon pad, dip paint from the groove of the printing plate, and press on the surface to be printed. It is the shape of the pad that allows it to shrink when dipping and storing paint, thereby squeezing and eliminating air bubbles. This method can also be used for clear printing on irregular objects. IWC processing machines are custom-made, provided by suppliers from nearby villages, and the machine frame is reinforced to ensure that distortions do not occur during printing. Of course, the process can be complicated.
Let’s take an example: whether to use standard paint or luminous paint in the printing process, it determines whether the components for printing plate conveying paint need to be etched on the steel plate or laser-printed on the ceramic plate. This is because Superluminova® is very corrosive and can damage steel materials. The plates used for such high-quality printing have a depth of up to 55 μm (microns). This means that most printing steps need to be repeated several times to get the coating to the desired thickness. After each printing step is completed, it is dried and solidified in an oven at about 120 ° C, and then cooled on a cooling plate.
Take the printing of the rotating bezel of the marine series watch as an example, we can see that it takes a lot of effort. First, apply three coats of black paint to make reverse numbers, which are printed under the sapphire glass bezel. The printing was then repeated and dried, during which a 0.3 mm thick yellow or white Superluminova® coating was printed. Finally, a white reflective treatment is applied to the luminescent coating to further enhance protection. In short, the number of prints is not less than 33. To further complicate matters, the hue of the luminescent paint can also be modified to make it greener or bluer by adding various pigments. For example, in a white marine watch, the first fifteen-minute scale on the rotating bezel emits green light, and the remaining scales glow blue.
By the way, Marlies Scarpino has never used such an expensive coating: 1 gram of alumina powder and rare earth is worth 25 Swiss francs, so expensive that it can wet our eyes: almost the price of gold before the financial crisis. Needless to say, all products are subjected to strict quality inspection and then microscopic inspection. Even with the smallest mistakes, such as missing a little paint on the numbers, parts will be put into boxes containing defective products. Marlies Scarpino is right: ‘This expensive product, I expect absolute perfection.’

Franck Muller® New Franchise Store Opens In Nanjing West Road, Shanghai. Zhang Zhilin, Asia-pacific Brand Ambassador, Serves As A Ribbon Cutting Guest And Congratulates The Wonderful Moment

[Shanghai – June 13, 2019] The world-renowned Swiss haute horlogerie manufacturer Moulin Muller, who is world-renowned for its extraordinary craftsmanship, officially settled in Nanjing West Road, Shanghai, and today held a simple and grand ribbon-cutting ceremony. Zhang Zhilin, the brand ambassador for the Asia-Pacific region, Nicholas Rudaz, the director of operations of the Famouran Group, and Mr. Zhu Junhao, the executive director of the Famouran Asia-Pacific region, attended the opening ceremony to witness the wonderful moments.

French Mulan Shanghai Toasting at Nanjing West Road Store

  The Franck Mulan store is located in a prime location on Nanjing West Road in Shanghai. It brings together the surrounding commercial atmosphere and luxurious atmosphere, presenting a unique beauty in it. The overall design of the store is a fusion of the brand’s creative spirit and the elegance and luxury of its watches. With the world-renowned iconic Arabic numerals as the core element, it dazzles the entire store, and enters the Famulan brand from the moment it enters the door. Design world. Whether it is the unique Arabic numerals in the store, soft and comfortable lighting, or the high-end selected watch presented by the hanging cabinet on the wall, it reflects the meticulous pursuit and ingenuity of details of Famouran.

French Mulan Shanghai ribbon-cutting ceremony at Nanjing West Road store

Franck Muller Asia Pacific Brand Ambassador Mr. Zhang Zhilin unveiled Vanguard Crazy Hours Asia Special Edition Rose Gold Watch

  During the event, Zhang Zhilin wore the French Guardian Vanguard Crazy Hours Asian Special Edition watch, interpreting the brand’s bold and innovative design style, showing the brand’s outstanding craftsmanship and exquisite design. Zhang Zhilin said at the scene: ‘As a brand ambassador, I am honored to be present at this opening ceremony to witness the start of a new milestone for Francois Mulan. I also wish the brand-new franchise of Francois Mulan a new glory!’
  Mr. Zhu Junhao, Executive Director of Asia Pacific of Murmur, said: ‘We attach importance to the development of each stage of the brand. China is an important part of the development process of Murmur. We will be committed to presenting exquisite watch craftsmanship and sincerely hope that Nanjing West Road stores can bring a distinguished experience to customers. Thank you all for joining us to add a memorable memory to the new starting point of Famouran. ‘
  In the Franck Mulan Nanjing West Road store, the brand adheres to the service tenet of customers, creating an elegant personalized appreciation space for guests and high-end watch enthusiasts from all walks of life, and can enjoy a variety of exquisite high-end timepiece masterpieces. . The brand sincerely invites you to come and join us.

Circle Of Watches